Rooted in health

On a journey to prioritize health, Alya was born from reconnecting with roots and discovering the essence of vitality through Mediterranean traditions.

FOUNDER STORY

Born in Tunisia

FOUNDER STORY

Born in Tunisia

I’m Maya Ayed. I was born and raised in Tunisia. Moving to the US in my early 20’s and pursuing my dreams in this fast-paced world, I quickly came to realize the inevitable trade-off for health, which feels more like a luxury than a default. In contrast, in the Mediterranean coastal country where I grew up, ancestral traditions and natural resources made sustained homeostasis effortless.

Realizing the need to address health at its core, I returned to my roots on our family estate, where we have long used natural resources like extra-virgin olive oil as health remedies. For me, health is paramount, and access to it should be convenient. Today, I’m introducing daily extra-virgin olive oil shots to democratize these superfoods in our busy lives. This tradition brings the natural, health-boosting benefits to a wider audience, making wellness simpler and more accessible.

ANCIENT HISTORY

Rooted in ancestral traditions

ANCIENT HISTORY

Rooted in ancestral traditions

The Mediterranean
In the age of Ancient Greeks, extra-virgin olive oil was born in the Mediterranean region, fueling civilizations for thousands of years. Embracing this rich heritage, our olive oil is cultivated from the same roots.
Located near the small town of Testour in northern Tunisia, our farm sits on the hills of Medjerda Valley, 70 kilometers southwest of the capital, Tunis.
Testour, known since ancient times as Tichilla, was rebuilt by refugees from Andalusia who infused their olive-cultivating traditions into the region.

FARM STORY

Rooted in the land

FARM STORY

Rooted in the land

Micro Climate
Located near the small town of Testour in northern Tunisia, our farm sits on the hills of Medjerda Valley, 70 kilometers southwest of the capital, Tunis.
Testour, known since ancient times as Tichilla, was rebuilt by refugees from Andalusia who infused their olive-cultivating traditions into the region. Spanning 148 hectares, the farm of Testour benefits from 2,400 hours of sunshine per year, an average temperature of 18°C, and annual rainfall of 940mm.
Today, the quality of this fertile land and its unique microclimate produces extra virgin olive oil with a high herbaceous character and a diverse array of flavors.

Why Tunisian Olive Oil?

A commitment to quality through tradition.
An Ancient Heritage with Superpowers.

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Authenticity

Family-Owned Estate.
Our olive oil is crafted on a family-run estate in Tunisia, ensuring it embodies the authentic flavors and traditions passed down through generations.
Single-Origin Production.
All processes, from harvesting to bottling, are done at the estate, ensuring the oil's authenticity and unaltered quality.
Traditional Methods.Our olive oil is cold-pressed and harvested by hand, maintaining traditional practices.

Traceability

Estate-to-Bottle Control.
No middlemen are involved in our process; the olives are harvested, processed, and bottled on-site, allowing full traceability from tree to bottle.
Sophisticated Harvest. The oil is extracted within 24 hours of harvesting at our state-of-the-art mill, with each batch traceable to its specific harvest time and location.
Varietal Specificity. The Chetoui variety is predominantly grown in our estate in Testour, allowing precise tracking of olive types and their specific characteristics.

Safety

100% Pure.
Unlike some oils on the market, which are mixed, our oil is 100% pure extra virgin olive oil, free from any additives or adulterants.
State-of-the-Art Milling.
The oil is pressed at low temperatures to preserve all nutritional values, ensuring a safe and nutritious product.
Rich in Antioxidants.
Harvesting green olives, which are naturally higher in antioxidants, provides added health benefits.

Quality

Early Harvest. By pressing the olives within 24 hours of harvesting, we ensure the oil's intense flavor and nutritional integrity are preserved.
Olive Variety.
Our Chetoui olives yield a fruity, almond-scented oil with a balanced bitter and spicy flavor, rich in polyphenols that enhance both taste and health benefits.